Book Details
Paperback: 336 pages
Publisher: Course Technology PTR; 1 edition (July 26, 2011)
Language: English
ISBN-10: 1435460065
ISBN-13: 978-1435460065
File Size: 8.5 Mb | File Format: PDF
Book DescriptionIf you're a beginning blogger looking for an easy-to-follow, friendly guide to help you produce an attractively designed blog or website, this is the book for you. You'll learn the basics of WordPress, one-click installs, and customizations. There's also coverage of SEO, categorizing blog posts, and social media promotion strategies, such as importing your blog into a Facebook page.This book's approach starts out simple using step-by-step examples and builds from there, enabling you to gain confidence in building your blog. You'll soon feel comfortable with a variety of helpful techniques: writing the text for your blog, adding pictures to your posts, publicizing your blog, tracking the number of visitors you've had, customizing the look and feel of your blog, managing comment spam, and even exploring ecommerce. You'll see sample blogs in the book and on the companion website so you can get an idea of what other bloggers are doing. Readers await your blog!
Table of Contents
PART I: GETTING ACQUAINTED
Chapter 1 Introduction
Chapter 2 WordPress Alternatives: Starting with Blogger
Chapter 3 Starting a Free WordPress Blog
Chapter 4 Working with Digital Images
PART II: LEARNING WORDPRESS
Chapter 5 Hosted WordPress: One-Click Installation
Chapter 6 Spam, Spam, Spam, Spam: Understanding Spam and Security for WordPress
Chapter 7 Easy Launch: Getting Your Blog Going
Chapter 8 Easy Content: Categories and SEO
Chapter 9 Easy Insights: WordPress Stats and Google Analytics
Chapter 10 Easy Expansion: Themes and Pages
Chapter 11 Easy Expansion: Integrating Facebook and GTranslate
Chapter 12 Easy Expansion: More Plugins
PART III: SPECIAL TOPICS
Chapter 13 Promoting on Social Media
Chapter 14 Promoting with Social Advertising
Chapter 15 A Few Sample Blogs
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